Nicole Coy
Marketing Strategist
Nicole is an experienced marketing strategist for the healthcare industry, with five years at the firm. Nicole leads our engagements for experience mapping for healthcare systems and academic medical centers and has worked with healthcare clients across the country.
She has experience in marketing strategy, training and development, brand management, customer experience management, and bringing new products to market. Prior to joining us, she taught courses at Texas State University and worked with a non-profit organization to launch a large grant program.
Education:
MA, Communication Studies, Texas State University, 2007
BA, Communication Studies, Texas State University, 2005
Memberships:
San Diego Direct Marketing Association Society for Healthcare Strategy and Market Development (SHSMD)
Recent Papers Written:
Building Sustainable Brands – The Brand Management Process
Developing Customer Focused Culture with Experience Mapping Workshops

