John Hurter BS, MS, PhD

Senior Advisor

John is a senior international growth strategy and go-to-market expert and advisor. As an experienced voice of the customer / market research operator, John is sought out for his keen sense of curiosity and his abilities to listen, understand, and connect with people on high performing cross-functional teams that like to have fun too! He has conducted hundreds of voice of customer interviews with data analysis, findings, insights and recommendations including go-to-market planning, testing, and market entry program delivery experience. John’s network strengths span across North America and Europe, Oil & Energy and Industrials, with deep expertise between US and Norway. With over 350 companies advised, his cross-culture understanding and expertise allows him to communicate easily with people from diverse backgrounds.